Plain platinum wedding bandNever since the dawn of the 20th century has this icy white metal been so hot – and it’s a trend that shows no signs of slowing down. Thanks to the new technological advances in jewelry manufacturing that are being used today, more and more designers are working with platinum. The new high-tech manufacturing allows the designers to create pieces that previously were impossible.

Platinum is the world’s strongest precious metal. It is simply whispering to the jewelers, “I am the metal of strength and beauty. I am the perfect choice for delicate, lacy designs that are nevertheless strong and durable.”  And the designers are listening.

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